Since the origination of the United Nations in 1945, it approved on that the way to last longing complete peace and cultural development, is a global commitment towards a group specific standards representing the minimum of human rights security in peace, liberty, safety and innovation.
The originating pact of the United Nations and other treaties and pacts confirmed on that point like:

• The Originating pact of the United Nations for education, sciences and culture in 1946.
• The Universal declaration for human rights in 1948.
• The Universal Commitment for Cultural, Social and Economic rights published in 1966.
• The Treaty of safeguarding global cultural and natural heritage 1972.
• The Treaty of safeguarding the non-materialistic cultural heritage in 2003.
• The Treaty of Cultural Expression Diversity in 2005.
• Decisions of the Hangzhou Conference about the non-materialistic heritage in 2013.

As part of achieving the different goals and targets of the previous treaties and pacts, and reaching what’s beyond that, the heads of states, governments and representatives gathered at the United Nations residence in New York between 25 and 27 September 2015 to complete their march towards protecting human rights in peace, liberty, safety and innovation. And going towards the higher target of “Moving the World towards a path of sustainability and ability to resist”, through putting an action plan for people, planet and prosperity, named as “Sustainable Development Goals 2030” which is simplified in 17 goals looking to support the global peace in an atmosphere of liberty and development, with concentrating on eradicating poverty with all of its forms and dimensions including the absolute poverty, which is considered as the greatest challenge that the world is facing now, as it’s an indispensable requirement for sustainable development.

These goals were unprecedented in its scope and importance, it gets all the acceptance it needs form all countries and people, with the consideration of the difference in each country real life and the difference in their abilities and levels of development, with the respect of their policies and national priorities.
The sustainable development goals and its 169 targets demonstrate the wideness of this universal plan scope and its ambition, what desired form these goals and targets is completing the path of the millennium development goals and achieving what it’s not achieved during its path.

As well as the realization of safeguarding human rights of all and achieving gender equality and women empowerment. These goals and targets are complementary and cannot be divided to achieve the balance between the three dimensions of sustainable development which are: Economic, Social and Environmental dimensions.
These goals and targets include an ambitious vision based on creating a transition to reach a world empty from poverty, hunger and illness, through which we can raise all forms of life.
It also aims to reach an environment free from fear and violence, and moving towards a society that achieves the desired development while protecting the natural resources for the next generations.
The heads of the participating states in the sustainable development goals decided to go on in this stage together, agreeing on that “No one left behind”, starting by those who are most backward, to can make these goals and targets achievable and can be reached by all people and all society levels.

These goals are:

Despite the highness of these proposed goals and its multiplicity and complexity, within the current global consequent political and economic incidents, these goals didn’t point to one of the most important causes and goals that pushes towards the human development that is considered as the core and purpose of the sustainable development goals.
This goal is the one that represents the innovative dimension of the man-kind in the fields of arts, culture and sports.
Despite the differences in these cultures, civilizations and arts between all nations’ people, the artistic innovation was the main humanistic axis to connect between people and it was the main engine of transition from the definition of civilizations clash that was developed by “Samuel Huntington” to the definition of civilizations dialogue that provides the sitting environment to development and prosperity, starting from the era of the European renaissance.
So we found that it’s essential to support the global human creativity in the fields of arts, culture and sports as one of the most important axes that achieve the goals of developing people, planet, prosperity, peace and partnership.
Egypt with its great civilization that extended for more than 7000 years, has adopted form the dawn of civilization, the innovation and arts in all fields that formed a universal heritage narrating the man kind history.

So we launch the initiative of supporting the global human creativity form Egypt under the name “Goal Zero” as an engine for the global sustainable development, and because we understand how important is this goal, we called it “Goal Zero” to consider it before the first goal of the SDGS to act as a motivator towards a sustainable development that aims to raise the humanistic dimension in all fields, because of our faith of that upgrading innovation will raise the humanistic performance in all axes.
Based on that, we are trying to get the global support needed to make this initiative adopted by the United Nations to add “Goal Zero” to the Sustainable development goals.